Isabelle Heidbeder on Promoting French Culture and Diplomacy in Saint Louis

Isabelle Heidbeder on Promoting French Culture and Diplomacy in Saint Louis

November 20, 2024 - Read this engaging interview with Isabelle Heidbeder, Honorary Consul of France and Director of the Alliance Française of Saint Louis, as she shares her insights into the challenges and importance of building connections to promote the French-speaking world, while juggling diplomacy, education, and cultural outreach.

What are your main responsibilities as Honorary Consul in Saint Louis?

Isabelle Heidbeder: The role of an Honorary Consul revolves around supporting French nationals who reach out for assistance. This could range from immigration advice, obtaining long-term visas, or renewing passports, to helping with legal matters or registering children. Occasionally, unexpected scenarios arise, like receiving a call from the airport asking, “What do we do with a French traveler stuck here for three days?” Every day is different, presenting a mix of challenges and rewarding moments. One such moment was delivering a speech for Armistice Day on November 11th. I was touched to see 70 attendees, even though a ceremony had already taken place with the mayor the previous weekend. It’s heartening to witness such a commitment to honoring a shared history.

You’re also the Director of the Alliance Française of Saint Louis. Could you describe your role in this capacity?

Isabelle Heidbeder: At the Alliance, I have several roles. I’m not just a director; I’m also a teacher, a translator, and even a tour guide at times. As a director, my main responsibility is to ensure that we offer a wide range of classes, from beginner to advanced levels. Our students range from six-month-old children to octogenarians. We also provide cultural programming, which can vary from serious topics, like lectures on the Provence landings in WWII, to lighter events, such as karaoke nights for Fête de la Musique. It’s about catering to diverse interests and creating an inclusive space for learning and cultural exchange.

What is the Alliance Française’s strategy for promoting the French-speaking world?

Isabelle Heidbeder: We make it a point to host at least one free event each month, often tailored to the season or local context. For example, in January, we organize a paid luncheon featuring galette des rois at a local club, but we also hold a free demonstration on how to bake it at home, accessible to members and the broader public. Many of our events are on Zoom to maximize participation and inclusivity.

What challenges does the Alliance Française face in its mission?

Isabelle Heidbeder: The main challenge is financial. Many Americans mistakenly believe we are funded by the French government, which isn’t the case. We must attract students with engaging classes and conduct fundraising. In 2017, we took a significant risk by purchasing a building. It was a delicate decision, but ultimately, it proved to be the right one. Being director of an Alliance Française is a demanding and adventurous role. It’s something I live and breathe every day.

For more information about the Alliance Française of Saint Louis, click here